CLIENT:
Meta
Designing at the Speed of Meta
SERVICE:
DIGITAL / EMAIL / CAMPAIGN
INDUSTRY:
Technology / B2B Marketing
Partnering with Meta’s B2B marketing team, I led creative execution across digital campaigns designed to engage businesses through strategic storytelling, performance-driven design, and scalable visual systems. Working across global teams and multiple channels, I developed high-volume creative spanning paid social, email, web, and experiential touchpoints while maintaining consistency across every asset.
Design Impact
Led the development of globally scalable B2B creative systems optimized for performance across Meta’s digital ecosystem. Translated complex marketing propositions into visually engaging campaigns that balanced clarity, efficiency, and conversion-focused storytelling. Collaborated across strategy, product, and motion teams to deliver hundreds of assets quarterly while mentoring designers, refining workflows, and maintaining high craft standards across every touchpoint.
Led the development of globally scalable B2B creative systems optimized for performance across Meta’s digital ecosystem. Translated complex marketing propositions into visually engaging campaigns that balanced clarity, efficiency, and conversion-focused storytelling. Collaborated across strategy, product, and motion teams to deliver hundreds of assets quarterly while mentoring designers, refining workflows, and maintaining high craft standards across every touchpoint.
Project Credit
Creative Director: Carl Lukasewich Design Director: Noel-Andrew Bennett Account Director: Sonali Bhole Account Supervisor: Erika Bunag Design Lead: Inga Rumun Senior Motion: Elie Karam Senior Designer: Alice Harbeson Copy Lead: Ramiz Shaikh Senior Copywriter: Tobi Adebowale Copywriter: Persis Abraham Designer: Karolina Romanek Motion: Dom Althoefer
Creative Director: Carl Lukasewich Design Director: Noel-Andrew Bennett Account Director: Sonali Bhole Account Supervisor: Erika Bunag Design Lead: Inga Rumun Senior Motion: Elie Karam Senior Designer: Alice Harbeson Copy Lead: Ramiz Shaikh Senior Copywriter: Tobi Adebowale Copywriter: Persis Abraham Designer: Karolina Romanek Motion: Dom Althoefer
CLIENT:
Meta
Designing at the Speed of Meta
SERVICE:
DIGITAL / EMAIL / CAMPAIGN
INDUSTRY:
Technology / B2B Marketing
Partnering with Meta’s B2B marketing team, I led creative execution across digital campaigns designed to engage businesses through strategic storytelling, performance-driven design, and scalable visual systems. Working across global teams and multiple channels, I developed high-volume creative spanning paid social, email, web, and experiential touchpoints while maintaining consistency across every asset.
Design Impact
Led the development of globally scalable B2B creative systems optimized for performance across Meta’s digital ecosystem. Translated complex marketing propositions into visually engaging campaigns that balanced clarity, efficiency, and conversion-focused storytelling. Collaborated across strategy, product, and motion teams to deliver hundreds of assets quarterly while mentoring designers, refining workflows, and maintaining high craft standards across every touchpoint.
Led the development of globally scalable B2B creative systems optimized for performance across Meta’s digital ecosystem. Translated complex marketing propositions into visually engaging campaigns that balanced clarity, efficiency, and conversion-focused storytelling. Collaborated across strategy, product, and motion teams to deliver hundreds of assets quarterly while mentoring designers, refining workflows, and maintaining high craft standards across every touchpoint.
Project Credit
Creative Director: Carl Lukasewich Design Director: Noel-Andrew Bennett Account Director: Sonali Bhole Account Supervisor: Erika Bunag Design Lead: Inga Rumun Senior Motion: Elie Karam Senior Designer: Alice Harbeson Copy Lead: Ramiz Shaikh Senior Copywriter: Tobi Adebowale Copywriter: Persis Abraham Designer: Karolina Romanek Motion: Dom Althoefer
Creative Director: Carl Lukasewich Design Director: Noel-Andrew Bennett Account Director: Sonali Bhole Account Supervisor: Erika Bunag Design Lead: Inga Rumun Senior Motion: Elie Karam Senior Designer: Alice Harbeson Copy Lead: Ramiz Shaikh Senior Copywriter: Tobi Adebowale Copywriter: Persis Abraham Designer: Karolina Romanek Motion: Dom Althoefer